The brainchild of Rob Cotter, a refugee from the automotive industry, Organic Transit’s inaugural offering is the tear-shaped ELF: a tricycle built with a 45 percent recycled aluminum frame and equipped with a weatherproof 80 percent recycled composite shell, an electric-assist drivetrain, a solar panel for charging the battery, LED headlights, tail lights, turn signals, and even an impressively loud horn to warn people you are coming. There’s even a smart phone/tablet app in development that will provide data on battery use, calories burned, route optimization and allow owners to connect with other ELF users in their area.

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